World’s First Native 4K TV Channel Goes Live in Europe

4KHot on the heels of CES, where 4K TVs stole the show, comes news that the world’s first 4K TV channel is now live in Europe. Eutelsat, a French-based satellite provider, has just begun broadcasting in 4K on a demo channel. 4K, also called “Ultra HD,” has four times the resolution of current high-def broadcasts. The format doubles the pixel count in both directions, which can result in a much sharper picture at larger screen sizes. While 4K TVs made headlines at CES, there is currently very little native 4K content, leaving the super-sharp TVs upconverting lower-resolution video most of the time. Eutelsat’s 4K channel aims to point the way toward changing that. The provider says 4K doesn’t require any modification to its systems, although if you’re a customer you’ll obviously need a 4K TV and the 4K-capable receiver to see the broadcasts at full resolution.

Read the full story at Mashable.

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Shelly Palmer

Shelly Palmer is Fox 5 New York's On-air Tech Expert (WNYW-TV) and the host of Fox Television's monthly show Shelly Palmer Digital Living. He also hosts United Stations Radio Network's, Shelly Palmer Digital Living Daily, a daily syndicated radio report that features insightful commentary and a unique insiders take on the biggest stories in technology, media, and entertainment. He is Managing Director of Advanced Media Ventures Group, LLC an industry-leading advisory and business development firm and a member of the Executive Committee of the National Academy of Television Arts & Sciences (the organization that bestows the coveted Emmy® Awards).

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