Netflix isn’t all about movies, as you know. The company has been adding more television to its on-demand service and announced multi-year licensing agreements with both Turner Broadcasting and Warner Bros. Television Group. The agreement includes episodes of shows from Cartoon Network, Warner Bros. Animation, Adult Swim, and the show Dallas from TNT. The deal, which will only make content available to U.S. Netflix subscribers, goes into effect on March 30. It’s important to note that Jeff Bewkes, CEO of Time Warner, hasn’t been a fan of Netflix in the past. Here’s what Ted Sarandos, Chief Content Officer of Netflix, had to say: “We are delighted that Netflix will become the exclusive over-the-top streaming subscription destination for past seasons of favorite Cartoon Network and Adult Swim titles. We’re also thrilled to be able to offer the latest seasons of Dallas, one of the greatest all-time guilty pleasures.”
About Shelly Palmer
Named one of LinkedIn’s Top 10 Voices in Technology, Shelly Palmer is Managing Partner at Palmer Advanced Media, a technology-focused strategic advisory practice that helps Fortune 500 companies and growth-stage companies with digital strategy, data science, marketing, branding, and business development. He is Fox 5 New York's on-air tech and digital media expert and a regular commentator on CNBC and CNN. @shellypalmer or visit shellypalmer.com.
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"Netflix Signs Multi-Year Deal to Land Adult Swim, Other TV" by @ShellyPalmer
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