Thin Mints have gone mobile. Even though it’s the largest girl-led business enterprise in the world, with a $750 million business, the Girl Scouts’ longtime tradition of selling cookies has remained one of the more analog operations around. But, as of last week, the new Girl Scout cookie app is now available for Apple iOS and Google Android smartphones. It shows users how to buy cookies from scouts, meet all 16 types of cookies and, most importantly, find the nearest Samoa by letting you know when and where the closest cookie booth is set up. “We know that people love these tasty treats, but we really want them to realize that these girls learn some incredible skills,” said Girl Scout USA spokeswoman Michelle Tompkins. More than just satisfying your sweet tooth, Tompkins said, buying a box of cookies supports the Girl Scout cookie program.
About Shelly Palmer
Named one of LinkedIn’s Top 10 Voices in Technology, Shelly Palmer is CEO of The Palmer Group, a strategic advisory, technology solutions and business development practice focused at the nexus of media and marketing with a special emphasis on augmented intelligence and data-driven decision-making. He is Fox 5 New York's on-air tech and digital media expert, writes a weekly column for AdAge, and is a regular commentator on CNBC and CNN. Follow @shellypalmer or visit shellypalmer.com or subscribe to our daily email http://ow.ly/WsHcb
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"Girl Scouts Go Mobile: Cookie App Now Available" by @ShellyPalmer
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