Netflix has officially raised the monthly price of membership for new members, who will now have to fork over $9 a month. That’s a dollar more than the $8 price point the company has charged for several years. If you’re an existing Netflix subscriber, you don’t have to worry; the company has promised your monthly fee won’t go up for two years. Netflix says the price increase was needed to continue adding more movies and TV shows and delivering a great streaming experience. The move comes shortly after Netflix signed expensive deals with Comcast and Verizon to provide faster and more reliable access for its customers. While the improved speeds were a costly move for Netflix, the effects can already be seen. Since signing the deal with Comcast at the end of February, Netflix’s streaming speeds on Comcast have improved by 60 percent. No one likes price increases, but existing Netflix subscribers don’t have to worry yet – they can rest comfortably for the next two years and still enjoy a better streaming experience.
About Shelly Palmer
Named one of LinkedIn’s Top 10 Voices in Technology, Shelly Palmer is CEO of The Palmer Group, a strategic advisory, technology solutions and business development practice focused at the nexus of media and marketing with a special emphasis on machine learning and data-driven decision-making. He is Fox 5 New York's on-air tech and digital media expert, writes a weekly column for AdAge, and is a regular commentator on CNBC and CNN. Follow @shellypalmer or visit shellypalmer.com or subscribe to our daily email http://ow.ly/WsHcb
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"Shelly Palmer Radio Report – May 15, 2014" by @ShellyPalmer
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